Improve your profile

Make Your BBB Business Profile Work Harder

Your BBB Business Profile gives customers a trusted place to learn about your company. Keeping it complete and current helps consumers better understand who you are, what you do and how to contact you.

Good, Better, Best

Work your way up. Each level makes it easier for a customer to choose your business.

Good

  • Business address
  • Phone number
  • Business logo
  • Website
  • Email address

Better

Everything above plus:

  • Products and services
  • Social media profiles
  • Hours of operation
  • Service area

Best

Everything above plus:

  • Photos
  • Videos
  • Refund policies
  • Customer service policies
  • Detailed information that helps consumers understand the business

What should I do?

Focus on the details customers look for most.

  • Business Logo

    Use a clear, current logo so customers can quickly recognize the business.

  • Photos & Videos

    Use real photos of your team, work, storefront, vehicles, products or services.

  • Products & Services

    Clearly explain what the business actually provides.

  • Contact Information

    Keep your website, phone, address, email and hours current.

  • Service Area

    Make it clear where the business operates.

  • Social Media

    Connect active social profiles when available.

  • Business Policies

    Make important customer service, return or refund policies easy to understand where applicable.

How does BBB help?

BBB provides step-by-step guidance for setting up and maintaining your Business Profile, plus resources for Accredited Businesses.

Tip

Set a reminder to review your profile a few times a year so hours, contact details and services stay accurate.